Our depth of experience includes developing marketing solutions in a range of markets including "work-out" studies for challenged projects in highly competitive markets.
We can function as task-oriented consultant providing input to your marketing team - or as an integrated part of your sales and marketing team on an ongoing basis. We can help you take a project from concept to completion. Following is a partial menu of services which we can provide as needed or as part of an ongoing relationship.
Market Intelligence – Understanding Your Buyer
- Market Feasibility Analyses
- Demographic and Psychographic Profiling
- Work-Out Studies and Marketing Plans
- Consumer Interviews
- Post-Exit Surveys
- Focus Groups
Market-Driven Product Development and Implementation
- Single- and Multi-Product Community Design, Amenities and Themes
- Plan Designs and Features Targeted to the Project Buyer Profiles
Marketing and Merchandising
- Development of Sales and Marketing Programs and Budgets
- Direction and coordination of Sales Office and Model Merchandising Programs
- Direction and coordination of Advertising and Sales Communications
- Recruit, Train and Manage the Sales Team
- Sales Team Evaluation
- Project and Plan Evaluation
- Provide and Manage Prospect (CRM) and Sales Administration Software
- Sales and Marketing Plans and Budgets
- Strategic Market Planning
Regulatory and Financial Issues
- Public Report Administration
- Finance Packaging
